StableMRR
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Figo pricing

Tracks competitors' rankings, pages, ads and social posts, then sends a weekly plain-language briefing on what changed.

Free plan
No
Paid from
$49/mo
Plans
4
Free trial
7 days

What is Figo?

Figo is competitor monitoring software for marketing teams, agencies and small businesses. It checks each competitor's Google rankings and traffic, new pages and blog posts, Google, Meta and TikTok ads, and Instagram, Facebook and Reddit posts every week. A Monday briefing explains in plain words what changed and suggests what to do, and an Ask Figo feature answers questions about the tracked data. Accounts are sold as monthly subscriptions with Starter, Growth and Agency plans, and a 7 day free trial on Starter with no card needed.

Plans and prices

Starter

$49/mo

Competitors tracked
3
Client workspaces
1
Ask Figo questions per day
30 per workspace
Competitor swaps per 30 days
Up to 2
  • Weekly full competitor check
  • Rankings, traffic, pages, blog posts
  • Google, Meta, TikTok ads
  • Instagram, Facebook, Reddit posts
  • Monday plain-English briefing
  • Email and Slack alerts
  • Ask Figo questions

Growth

$99/mo

Competitors tracked
8
Client workspaces
1
Ask Figo questions per day
60 per workspace
Competitor swaps per 30 days
Up to 4
  • Weekly full competitor check
  • Rankings, traffic, pages, blog posts
  • Google, Meta, TikTok ads
  • Instagram, Facebook, Reddit posts
  • Monday plain-English briefing
  • Email and Slack alerts
  • Ask Figo questions

Agency

$249/mo

Competitors tracked
20
Client workspaces
5
Ask Figo questions per day
100 per workspace
Competitor swaps per 30 days
Up to 10
  • Weekly full competitor check
  • Rankings, traffic, pages, blog posts
  • Google, Meta, TikTok ads
  • Instagram, Facebook, Reddit posts
  • Monday briefing per client
  • Your logo on client report
  • Email and Slack alerts
  • Ask Figo questions

Enterprise

Customcontact sales

Competitors tracked
60+
Client workspaces
15
Ask Figo questions per day
100 per workspace
Competitor swaps per 30 days
Up to 30
  • Weekly full competitor check
  • Dedicated support and SLA
  • Invoiced on a contract

Prices in USD, as shown by tryfigo.com. Source: pricing page. Last checked October 29, 2026.

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Below is what the StableMRR pricing directory read from Figo's own pricing page (last checked 2026-10-29). It can be out of date, so treat it as a starting point.

Category: SEO tools / Rank tracking
What it does: Tracks competitors' rankings, pages, ads and social posts, then sends a weekly plain-language briefing on what changed.
Free trial: 7 days
Plans:
- Starter: $49/mo. Limits: Competitors tracked 3, Client workspaces 1, Ask Figo questions per day 30 per workspace, Competitor swaps per 30 days Up to 2. Includes: Weekly full competitor check, Rankings, traffic, pages, blog posts, Google, Meta, TikTok ads, Instagram, Facebook, Reddit posts, Monday plain-English briefing
- Growth: $99/mo. Limits: Competitors tracked 8, Client workspaces 1, Ask Figo questions per day 60 per workspace, Competitor swaps per 30 days Up to 4. Includes: Weekly full competitor check, Rankings, traffic, pages, blog posts, Google, Meta, TikTok ads, Instagram, Facebook, Reddit posts, Monday plain-English briefing
- Agency: $249/mo. Limits: Competitors tracked 20, Client workspaces 5, Ask Figo questions per day 100 per workspace, Competitor swaps per 30 days Up to 10. Includes: Weekly full competitor check, Rankings, traffic, pages, blog posts, Google, Meta, TikTok ads, Instagram, Facebook, Reddit posts, Monday briefing per client
- Enterprise: Contact sales. Limits: Competitors tracked 60+, Client workspaces 15, Ask Figo questions per day 100 per workspace, Competitor swaps per 30 days Up to 30. Includes: Weekly full competitor check, Dedicated support and SLA, Invoiced on a contract
Alternatives in the directory: AccuRanker, Advanced Web Ranking, Keyword.com, Nightwatch
Pricing page: https://tryfigo.com/pricing
Directory listing: https://stablemrr.com/p/tryfigo-com

First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.

Pricing facts

Pricing model
Flat price
Billing
monthly

About Figo

Integrations
Slack, Google Ads, Meta, TikTok, Instagram, Facebook, Reddit, Google Business Profiles, Trustpilot

Features

  • Competitor tracking
  • Weekly automated checks
  • Rankings and estimated traffic
  • Ad monitoring across Google, Meta, TikTok
  • Social post monitoring
  • Monday email and Slack briefing
  • Ask Figo Q&A
  • Branded client reports
  • Client workspaces

Price history

No price changes recorded since we started tracking on October 29, 2026.

Alternatives to Figo

ProductCategoryFree planPaid fromPlansChecked
AccuRankerFast daily rank trackingRank trackingNo€224/mo3Oct 29, 2026
Advanced Web RankingRank tracking with client reportingRank trackingNo$139/mo4Oct 29, 2026
Keyword.comRank tracking for agenciesRank trackingNo$4/mo4Oct 29, 2026
NightwatchRank tracking with local and mobile dataRank trackingNo€79/mo4Oct 29, 2026
seoClarityEnterprise SEO platformRank trackingNo$2,500/mo4Oct 29, 2026
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How this page was made. Plans and prices are read automatically from tryfigo.com's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.