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Masthead Data pricing

Monitors BigQuery pipelines, detects data anomalies, and helps teams reduce and track cloud compute costs.

Free plan
Yes
Paid from
-
Plans
3
Free trial
14 days

What is Masthead Data?

Masthead Data is a data observability and FinOps platform built specifically for Google BigQuery. It is aimed at data engineering and analytics teams that need to keep pipelines reliable while controlling cloud compute spend. The platform monitors pipelines, automatically detects data and pipeline anomalies, and provides visual lineage so teams can trace issues to their root cause. Its FinOps features help teams optimize BigQuery compute costs, and it also supports defining data products to see their costs, users, and value. The product is sold through paid plans with a demo request, and the site does not list a free tier.

Plans and prices

Test Runner

Free

tables per project
Up to 49
tables
Up to 200
  • Data warehouse connectors
  • Data dictionary
  • Column-level lineage
  • Automated anomaly detection
  • Freshness, volume, schema monitoring
  • Alert management
  • Email support
  • Logs and metadata only

Scale-up

$189/mo per gcp project

tables per project
Up to 599
user limits
No user limits
  • Cross-project lineage
  • Pipeline and model monitoring
  • Custom SQL rules
  • Data FinOps insights
  • Compute spend per pipeline
  • AI SQL suggestions
  • Slack bot and Jira
  • Dedicated Slack channel

Business

Customcontact sales

tables
Beyond 2000
  • Custom integrations
  • Dedicated onboarding
  • Dedicated technical support
  • Guaranteed cloud cost reduction

Prices in USD, as shown by mastheadata.com. Source: pricing page. Last checked October 30, 2026.

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Below is what the StableMRR pricing directory read from Masthead Data's own pricing page (last checked 2026-10-30). It can be out of date, so treat it as a starting point.

Category: Developer tools / Monitoring and observability
What it does: Monitors BigQuery pipelines, detects data anomalies, and helps teams reduce and track cloud compute costs.
Free trial: 14 days
Plans:
- Test Runner: Free. Limits: tables per project Up to 49, tables Up to 200. Includes: Data warehouse connectors, Data dictionary, Column-level lineage, Automated anomaly detection, Freshness, volume, schema monitoring
- Scale-up: $189/mo per gcp project. Limits: tables per project Up to 599, user limits No user limits. Includes: Cross-project lineage, Pipeline and model monitoring, Custom SQL rules, Data FinOps insights, Compute spend per pipeline
- Business: Contact sales. Limits: tables Beyond 2000. Includes: Custom integrations, Dedicated onboarding, Dedicated technical support, Guaranteed cloud cost reduction
Alternatives in the directory: AgentGov, ActivityProof, Adadot, Adversemonitor
Pricing page: https://mastheadata.com/pricing
Directory listing: https://stablemrr.com/p/mastheadata-com

First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.

Pricing facts

Pricing model
Mixed

About Masthead Data

Platforms
web
Security and compliance
GDPR, HIPAA
Integrations
BigQuery, Google Cloud, Slack, Google OAuth2

Features

  • Data observability
  • Data lineage
  • Data dictionary
  • Anomaly detection
  • Pipeline monitoring
  • Data FinOps insights
  • Alerting and collaboration
  • SOC 2 Type 2, GDPR, HIPAA

Price history

No price changes recorded since we started tracking on October 30, 2026.

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How this page was made. Plans and prices are read automatically from mastheadata.com's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.

Masthead Data Pricing and Plans - StableMRR