Monthly
$18/mo
- 24/7 human support
- Track feeds, sleep, diapers
- Personalized family insights
- Exclusive offers and discounts
Joy pricing
Parenting app offering on-demand access to sleep, feeding and parenting experts plus expert-backed content and toolkits.
- Free plan
- No
- Paid from
- $12/mo
- Plans
- 3
- Free trial
- -
What is Joy?
Joy is a parenting membership app for new and expecting parents, available on iOS and Android. It combines on-call access to sleep consultants, lactation specialists, feeding experts, parenting coaches and behavioral specialists with a library of expert-backed content and age-based toolkits covering the first year and toddler years. Parents use it for sleep training, feeding support, behavior and tantrums, play and learning, and transitions like daycare or a new sibling. A baby tracker is also included. The service is sold as a paid membership called the Joy Parenting Club, with a join and sign-up flow on the site.
Plans and prices
Quarterly
$12/mo
- 24/7 human support
- Track feeds, sleep, diapers
- Personalized family insights
- Exclusive offers and discounts
Annually
-
$8.25/mo billed yearly
- 24/7 human support
- Track feeds, sleep, diapers
- Personalized family insights
- Exclusive offers and discounts
Prices in USD, as shown by joy.co. Source: pricing page. Last checked October 30, 2026.
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I want to decide whether Joy (joy.co) is the right tool and which plan to pick. Below is what the StableMRR pricing directory read from Joy's own pricing page (last checked 2026-10-30). It can be out of date, so treat it as a starting point. Category: Health and fitness / Mental health What it does: Parenting app offering on-demand access to sleep, feeding and parenting experts plus expert-backed content and toolkits. Plans: - Monthly: $18/mo. Includes: 24/7 human support, Track feeds, sleep, diapers, Personalized family insights, Exclusive offers and discounts - Quarterly: $12/mo. Includes: 24/7 human support, Track feeds, sleep, diapers, Personalized family insights, Exclusive offers and discounts - Annually: - ($8.25/mo billed yearly). Includes: 24/7 human support, Track feeds, sleep, diapers, Personalized family insights, Exclusive offers and discounts Alternatives in the directory: Meditopia, AdjustmentScore, Aura, Bedtime Pricing page: https://joy.co/plans/member-plans/ Directory listing: https://stablemrr.com/p/joy-co First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.
Pricing facts
- Pricing model
- Flat price
- Billing
- monthly or yearly
- Discounts
- Save 33% with quarterly billing, Save 54% with annual billing
About Joy
- Headquarters
- US
Features
- 24/7 human support
- Baby tracking
- Personalized insights
- Exclusive discounts
- Parenting expert access
Price history
No price changes recorded since we started tracking on October 30, 2026.
Alternatives to Joy
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How this page was made. Plans and prices are read automatically from joy.co's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.