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How It Spread pricing

A searchable library of viral marketing case studies with dated timelines, sources and a Spread Score.

Free plan
Yes
Paid from
-
Plans
3
Free trial
-

What is How It Spread?

How It Spread is a research tool for strategists, marketers and their AI agents that documents how films, products, memes and campaigns went viral. Each case study traces events from the first post to the peak, showing who amplified it, where it jumped and which platforms were involved, with dated and sourced timelines. A Spread Score lets users compare cases, and an MCP library connects the data to agents. The site offers a free sign-up to open full timelines and paid plans for deeper access.

Plans and prices

Free account

Free

Cases open in full
21
Seats
1
  • Full timeline and chart per case
  • Save cases
  • Scores and numbers
  • First 3 events on locked cases

Pro

-

$13/mo billed yearly

Cases
All 2057
Seats
1
  • All 2057 cases fully open
  • 18.3K sourced numbers
  • 45.6K openable sources
  • Radar alerts
  • Whole-pack decks
  • API and MCP full record
  • Save cases

Team

-

$20/mo billed yearly

Seats
3
Cases
All 2057
  • Everything in Pro per seat
  • One invoice for the team
  • Radar alerts
  • Whole-pack decks
  • API and MCP full record

Prices in USD, as shown by howitspread.com. Source: pricing page. Last checked October 30, 2026.

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Below is what the StableMRR pricing directory read from How It Spread's own pricing page (last checked 2026-10-30). It can be out of date, so treat it as a starting point.

Category: Marketing / Content marketing
What it does: A searchable library of viral marketing case studies with dated timelines, sources and a Spread Score.
Plans:
- Free account: Free. Limits: Cases open in full 21, Seats 1. Includes: Full timeline and chart per case, Save cases, Scores and numbers, First 3 events on locked cases
- Pro: - ($13/mo billed yearly). Limits: Cases All 2057, Seats 1. Includes: All 2057 cases fully open, 18.3K sourced numbers, 45.6K openable sources, Radar alerts, Whole-pack decks
- Team: - ($20/mo billed yearly). Limits: Seats 3, Cases All 2057. Includes: Everything in Pro per seat, One invoice for the team, Radar alerts, Whole-pack decks, API and MCP full record
Alternatives in the directory: Aback Launch, AdRiseLab, AgentLaunch, Amazely
Pricing page: https://howitspread.com/pricing
Directory listing: https://stablemrr.com/p/howitspread-com

First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.

Pricing facts

Pricing model
Mixed
Billing
yearly
Refund policy
14-day full refund
Discounts
Launch offer 30% off every plan, Yearly billing 35% off

Features

  • Full case timelines and charts
  • Sourced numbers and sources
  • Radar alerts
  • Slides and decks
  • API and MCP access
  • Save cases

Price history

No price changes recorded since we started tracking on October 30, 2026.

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How this page was made. Plans and prices are read automatically from howitspread.com's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.

How It Spread Pricing and Plans - StableMRR