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Customer.io pricing

Customer engagement platform for building personalized automated messaging journeys across email, push, SMS, and in-app channels.

Free plan
No
Paid from
$100/mo
Plans
3
Free trial
-

What is Customer.io?

Customer.io is a customer engagement platform for marketing and lifecycle teams that need to automate personalized messaging. It combines customer data, segmentation, and multi-channel campaigns across email, push, SMS, WhatsApp, and in-app messages. Journeys let teams build automated flows with triggers and logic, while Audiences handles data-driven segmentation and Design Studio creates messages at scale. Analytics and an AI Agent help configure automations and review campaign performance. It is sold with a 14-day free trial and paid plans, and it targets growth, lifecycle, and retention teams at companies of various sizes.

Plans and prices

Essentials

$100/mo

Profiles
5,000
Emails per month
1M
Object types
2
Workspaces
2
Custom execution skills
3
Routines tasks
1
Routines frequency
Weekly
Inbox previews
25
  • AI Agent core skills
  • Visual workflow builder
  • Email and community support
  • Basic data integrations
  • Transactional emails
  • Push and in-app messages
  • SMS and WhatsApp channels
  • Drag-and-drop visual editor
  • + 2 more
    • Dashboards and campaign reporting
    • SSO and 2-factor authentication

Premium

-

$1,000/mo billed yearly

Object types
10
Custom execution skills
10
Routines tasks
5
Routines frequency
Daily
Workspaces
Unlimited
Inbox previews
25
  • Custom profile and email volume
  • Elevated Agent limits
  • Daily Routines
  • Premium chat and email support
  • 90-day onboarding support
  • HIPAA Compliance
  • Premium data integrations
  • Custom role-based permissions
  • + 2 more
    • Managed deliverability
    • Dedicated Customer Success Manager

Enterprise

Customcontact sales

Workspaces
Unlimited
Inbox previews
25
  • Best profile and email pricing
  • Custom Agent limits
  • Priority technical support
  • Migration support
  • Dedicated Customer Success Manager
  • Priority throughput and sending capacity
  • Audit logging and data governance
  • Dedicated Technical Implementation Specialist
  • + 1 more
    • Shared Slack channel

Prices in USD, as shown by customer.io. Source: pricing page. Last checked October 30, 2026.

Not sure which Customer.io plan fits? Talk it through with your AI agent

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I want to decide whether Customer.io (customer.io) is the right tool and which plan to pick.
Below is what the StableMRR pricing directory read from Customer.io's own pricing page (last checked 2026-10-30). It can be out of date, so treat it as a starting point.

Category: Marketing / Email marketing
What it does: Customer engagement platform for building personalized automated messaging journeys across email, push, SMS, and in-app channels.
Plans:
- Essentials: $100/mo. Limits: Profiles 5,000, Emails per month 1M, Object types 2, Workspaces 2, Custom execution skills 3, Routines tasks 1. Includes: AI Agent core skills, Visual workflow builder, Email and community support, Basic data integrations, Transactional emails
- Premium: - ($1,000/mo billed yearly). Limits: Object types 10, Custom execution skills 10, Routines tasks 5, Routines frequency Daily, Workspaces Unlimited, Inbox previews 25. Includes: Custom profile and email volume, Elevated Agent limits, Daily Routines, Premium chat and email support, 90-day onboarding support
- Enterprise: Contact sales. Limits: Workspaces Unlimited, Inbox previews 25. Includes: Best profile and email pricing, Custom Agent limits, Priority technical support, Migration support, Dedicated Customer Success Manager
Alternatives in the directory: Acumbamail, AddEvent, Bento, Bounceless
Pricing page: https://customer.io/pricing
Directory listing: https://stablemrr.com/p/customer-io

First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.

Pricing facts

Pricing model
Mixed
Billing
monthly or yearly

About Customer.io

Platforms
api
Security and compliance
GDPR, CCPA, ISO 27001, HIPAA
Integrations
Amazon S3, Amplitude, Branch, Salesforce, Facebook Lead Ads, Google Ads, Mixpanel, Snowflake, Twilio, Typeform, Segment, Hubspot and 1 more

Features

  • AI Agent
  • Visual workflow builder
  • Email marketing
  • Push and in-app messages
  • SMS and WhatsApp
  • Data integrations
  • Dashboards and reporting
  • SSO and 2-factor authentication
  • HIPAA Compliance
  • Audit logging and data governance

Price history

No price changes recorded since we started tracking on October 30, 2026.

Alternatives to Customer.io

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How this page was made. Plans and prices are read automatically from customer.io's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.

Customer.io Pricing: Plans from $100/mo - StableMRR