Braze pricing
Customer engagement platform for orchestrating cross-channel messaging and personalization from unified customer data.
- Free plan
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- Paid from
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- Plans
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- Free trial
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What is Braze?
Braze is a customer engagement platform that combines a customer data layer with cross-channel messaging and AI tools. Marketing and CRM teams use it to build multi-step journeys, send email, push, in-app, SMS, WhatsApp and web messages, and analyze campaign performance. BrazeAI features help create content, optimize campaigns and run always-on agents, while reporting surfaces insights. It is aimed at companies of all sizes across retail, finance, travel, media and gaming. The site offers a free trial and directs larger buyers to contact sales for pricing.
Plans and prices
Prices in USD, as shown by braze.com. Last checked -.
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I want to decide whether Braze (braze.com) is the right tool and which plan to pick. Below is what the StableMRR pricing directory read from Braze's own pricing page. It can be out of date, so treat it as a starting point. Category: Marketing / Email marketing What it does: Customer engagement platform for orchestrating cross-channel messaging and personalization from unified customer data. Plans: Alternatives in the directory: Acumbamail, AddEvent, Bento, Bounceless Directory listing: https://stablemrr.com/p/braze-com First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.
Price history
No price changes recorded yet.
Alternatives to Braze
| Product | Category | Free plan | Paid from | Plans | Checked |
|---|---|---|---|---|---|
| AcumbamailEmail and SMS marketing platform for creating campaigns, landing pages, websites and surveys from one tool. | Email marketing | Yes | - | 4 | Oct 29, 2026 |
| AddEventLets users add events to their calendars and helps organizers share events, collect RSVPs, and send reminders. | Email marketing | Yes | $36/mo | 4 | Oct 29, 2026 |
| BentoEmail marketing platform for campaigns, automations and transactional email with pre-send checks and delivery logs. | Email marketing | No | $29/mo | 3 | Oct 29, 2026 |
| BouncelessEmail verification service that checks addresses for invalid and risky contacts before sending campaigns. | Email marketing | Yes | $19/mo | 5 | Oct 30, 2026 |
| BybrandWeb app for centrally creating, deploying and managing branded HTML email signatures for employees. | Email marketing | No | $8/mo | 1 | Oct 30, 2026 |
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How this page was made. Plans and prices are read automatically from braze.com's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.