Book Like A Boss pricing

I want to decide whether Book Like A Boss (blab.co) is the right tool and which plan to pick.
Below is what the StableMRR pricing directory read from Book Like A Boss's own pricing page (last checked 2026-10-30). It can be out of date, so treat it as a starting point.

Category: Productivity / Scheduling
What it does: Scheduling and booking page builder for selling services, memberships and products with branded pages and payments.
Free trial: 14 days
Plans:
- Espresso: $10/mo ($8.33/mo billed yearly). Includes: SMS reminders, Embeds, Calendar embed, Text pages, Group bookings
- Mocha: $12/mo ($10/mo billed yearly). Includes: Custom domain, Remove BLAB branding, Custom footer, SMS reminders, Embeds
- Cappuccino: $20/mo ($16.66/mo billed yearly). Includes: Charge for bookings, Coupon codes, Events, Classes, Recurring bookings
- Latte: $30/mo ($25/mo billed yearly). Includes: Charge for bookings, Coupon codes, Events, Classes, Recurring bookings
Alternatives in the directory: 3veta, ACE Meetings, Agenda Hero, Akiflow
Pricing page: https://www.blab.co/pricing/freelancer
Directory listing: https://stablemrr.com/p/blab-co

First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.