Appcues pricing
Platform for building in-app messages, guides, surveys and onboarding experiences to engage product users.
- Free plan
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- Paid from
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- Plans
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- Free trial
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What is Appcues?
Appcues is a customer engagement platform for product and growth teams that want to onboard users and drive feature adoption inside their own applications. It lets teams publish in-app messages, guides, surveys and offers without code, segment users for targeting, and use AI to build and launch experiences from prompts. Analytics show how users behave and how campaigns perform, with recommendations for improvement. The platform covers the customer lifecycle from awareness and adoption to advocacy and referrals. It is sold through paid plans with a call-based sales process.
Plans and prices
Prices in USD, as shown by appcues.com. Last checked -.
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I want to decide whether Appcues (appcues.com) is the right tool and which plan to pick. Below is what the StableMRR pricing directory read from Appcues's own pricing page. It can be out of date, so treat it as a starting point. Category: Marketing / Content marketing What it does: Platform for building in-app messages, guides, surveys and onboarding experiences to engage product users. Plans: Alternatives in the directory: Aback Launch, AdRiseLab, AgentLaunch, Amazely Directory listing: https://stablemrr.com/p/appcues-com First ask me three short questions about my team size, budget and what I need it for. Then recommend one plan, tell me what could make it a bad fit, and compare it with the alternatives. Finish with what I should check on the vendor's site before I pay.
Price history
No price changes recorded yet.
Alternatives to Appcues
| Product | Category | Free plan | Paid from | Plans | Checked |
|---|---|---|---|---|---|
| Aback LaunchWeekly startup launch platform giving each product a permanent, search and AI readable page plus a spot in the launch list. | Content marketing | Yes | - | 6 | Oct 29, 2026 |
| AdRiseLabGenerates image, video and creator-style Meta ads from a product URL and launches approved campaigns to Facebook and Instagram. | Content marketing | No | $39/mo | 4 | Oct 29, 2026 |
| AgentLaunchToolkit that lets AI coding agents submit a startup to hundreds of directories with tailored copy for each. | Content marketing | No | - | 1 | Oct 29, 2026 |
| AmazelyReputation marketing software that automates Google review collection, AI review responses and social content for local businesses. | Content marketing | Yes | $29/mo | 4 | Oct 29, 2026 |
| AnewstipSearch a database of journalists and media outlets by their articles and tweets, then build lists and send pitches. | Content marketing | Yes | $200/mo | 4 | Oct 29, 2026 |
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How this page was made. Plans and prices are read automatically from appcues.com's public pricing page, checked against the page text, and re-checked about every week. Method. Something wrong? Tell us.